Survial Project is a collection of six books about the Survial road (connecting Cuzco to Lima) – for the competition: “Entrepreneurial creativity” organized by UPC University. The concept reflects a mix of graphic design and social communication research. The project won the award of Best Communication Project.
The team included a designer, photographer, copywriter, and a filmmaker. Aside from designing, I was also in charge of managing the project and coordinating the work team. Furthermore, we had to participate in field research, in which we drove from Cuzco to Lima to conduct interviews and observation.
- Year: 2011
- Size of each book: 29.7 x 21cm
- My roles: Graphic design, field research and project management